Do you watch how people participate in conferences? About two of every three people say they don't look at their notes again. What if we could change this? Ed Bernacki of The Idea Factory has created two resources to improve the return on the conference investment.



Seven Rules for Designing More Innovative Conference is a 90-page book that gives you ideas, strategies and case studies to design your conference based on learning objectives and strategies.

The Globe and Mail's Harvey Schachter gave Seven Rules an 'Honourable Mention' on his list of the top management books in Canada for 2007. He said,
"Seven Rules for Designing More Innovative Conferences is a short, simple and plain book that offers some terrific and long-needed ideas for improving conferences."
Conference Navigator Guides combine an idea journal and a guide on innovative thinking at conferences. They change the way people participate in a conference.

Conference Design Ideas

  1. Conference ROI like you have never seen it before!
  2. When did a pad of paper become a 'learning journal'?
  3. Are your conferences effective?
  4. Why conference learning objectives matter
  5. Want innovation? Stop talking about it.

Taking the cons out of conferences
Canada's Globe and Mail newspaper reviewed 'Seven Rules for Designing More Innovative Conferences' on March 14th.
You can read the full review here.



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